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Watch and eyewear industry

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Watches and eyewear are industries that emphasize both precision and fashion. Their products are small in size and high  in value, requiring extremely high levels of refinement, wear resistance and biocompatibility for Surface treatment. The electroplating layer is key to determining their appearance grade and  wearing comfort.


High-end watch cases, straps, and clasps widely use precious metal plating such as gold, rose gold, platinum,  and rhodium. Xinfuhua’s neutral gold brightener and acid gold additives can achieve high-quality precious metal coatings  with pure color and long-lasting gloss. Palladium nickel additive is often used as an underlayer before gold plating.  Its white tone better sets off the color of gold and can effectively prevent gold diffusion into the underlying layer,  maintaining long-term color stability. For eyewear frames, which are lightweight and in direct contact with skin,  the imitation rhodium white tone provided by white tin cobalt brightener is white and noble, hard, wear-resistant and less likely to cause skin allergies, making it the preferred surface treatment process for mid-to-high-end eyewear frames.


Matte tin additive can be used to create matte effect details,  forming visual contrast with high-gloss areas and increasing design hierarchy. Precious metal protector sprayed after electroplating can greatly extend the service life of the coating,  preventing oxidation and wear caused by daily contact with sweat and cosmetics. Xinfuhua Company “focuses on brand  building.” Its high-quality,  highly consistent electroplating additive products help watch and eyewear manufacturers shape and maintain their brand’s  high-end image. Every exquisite detail reflects the pursuit of “first-class quality.”


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